How to Use “Link Pyramid” Structure to Boost Your Search Engine Rankings

Search Engine Optimization (SEO) is maybe  by far the most confusing traffic-generation strategy when you’re just starting out.

Sometimes, you may have wondered that why your sites have so many backlinks, but still couldn’t get the high rankings as you expected.

To explain this, SEO guru Jonathan Leger introduced his “link pyramid” theory that you need to make your site’s link structure look nature in Google’s eyes.

We all know that all incoming links are not created equal. Links from authority sites are much more powerful than links from niche blogs, general directories or blog comments.

But does more authority links always mean better rankings? The answer might not be what you think.

To make it nature, you want to construct what he calls a “link pyramid” for your site.

This pyramid is a 3-level structure of links: 1) your base links, 2) your mid-range links and 3) your highest quality links.

link_pyramid_chart

Base Links
The foundation of your link pyramid are your base links. Like an actual pyramid, the foundation is the largest part of the structure.

Base links are links from niche article sites, social bookmarking sites, blog comments, deep inner pages, etc. In other words, base links are lower quality links.

It’s important that you have a lot of these links than any other kind of links, because Google’s algorithm thinks that this is “natural.” So you want to make sure your link pyramid has a solid foundation of base links.

Mid-Grade Links
The next level of our link pyramid are your mid-grade links. These are links from web sites that have more authority than the sites mentioned previously, but still may not be top-notch sites.

For example, sites that re-use EzineArticles content, mini sites and sales letter sites.

Mid-grade sites usually have a fair amount of backlinks to them , so they have a bit of authority. That’s why Google counts links coming from mid-grade sites more individually valuable than base site links.

Of course, that also means that you don’t need as many links from mid-grade sites as you do from base link sites.

Highest-Quality Links
For most long-tail keywords, you don’t even need these highest-quality link in your link pyramid. You can usually rank just fine with the base links and mid-grade links.

However, when you’re aiming higher, you need to collect them. “Highest-quality links”, mean links from sites that already have a lot of links aimed at them. In Google’s eyes, site with a lot of links aimed at them have “authority”, and anyone these “authority sites” link to must also be important.

The good news about getting highest-quality links is that a few links can make a big difference. So while these links are more difficult to acquire, you don’t need nearly as many of them to rank well for your keywords.

If you want excellent rankings in Google, it’s important that your link pyramid look natural. That means having a large number of base links, a lesser number of mid-grade links, and a few top-quality links.

Now here’s how you can get all 3 kinds of links:

1WayLinks.net - Jon uses his 1waylinks network to build the foundation of solid base links that give the sites sure footing in Google’s rankings.

However, I personally use another mass article submission service called Unique Article Wizard to get base links.

3WayLinks.net - To get a smaller set of about 250 mid-grade links, I always put my sites into the 3WayLinks network.

LinkVana - When 1WL plus 3WL isn’t enough to rank your site on the page one of Google, then you should consider to get some highest-quality links with LinkVana.

Google loves the links from this network, because every site in the LinkVana system has a public PageRank of 2-5. So you get quality backlinks across an ever-growing network of established sites by hand-pick.

Getting links from sites with PageRank helps you in 3 ways:

1. Sites with PageRank are crawled often, so your links get picked up faster.

2. Sites with PageRank are guaranteed to be indexed, and are not in “bad neighborhoods.”

3. Sites with PageRank generally have quite a few links coming into them, and those links give the site more “authority” in Google’s eyes, which mean links FROM those sites matter more.

You can learn more of the LinkVana network here: http://cbhelper.net/LinkVana-50FreeCredits

By using the link above, you get $50 worth of LinkVana credits for free when you sign up. You can use these credits to outsource your content and start generating high PR backlinks RIGHT AWAY.

Here are the links to all 3 link networks:

1WayLinks

http://cbhelper.net/1WayLinks

3WayLinks — My personal $10 lifetime discount link:

http://3waylinkz.org/Bonuses/

LinkVana

http://cbhelper.net/LinkVana-50FreeCredits

To your amazing success!

Henry Zeng

Http://HenryZeng.com



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6 Comments »

Comment by Anders Online Marketing @1:31 pm Subscribed to comments via email

I am working with marketing in Denmark and is searching for inspiration in the digital world. Thanks for inspiration

 
Comment by Ant @12:56 am

Wow. I never heard of the link pyramid til I read this. Very good. I’ll be sure to follow that it was an awesome post. I’ll be subscribing to your blog, can’t wait to read more.

 
Comment by Ganny @6:24 am

Wow..amazing article. I don’t hear it yet before,but it’s very useful to understand about it. It’s useful for my internet marketing system (Twalk 2 & Snipr).
Thanks Henry for your sharing

Ganny

 
Comment by Chet Payne @6:45 am

Very interesting, never heard of this one but definitely interesting. :)

 
Comment by crmarjunkarthik @7:08 pm Subscribed to comments via email

I am a SEO expert. The Link Pyramid is exactly correct. I am currently working on a new site of mine.

Will let you people know about the exact results in few days.

 
Comment by Mrunal @4:42 am

Thanks Henry for this type of very informative post. we all know what importance link building has and its pleasure to know about link pyramid. I will apply this to my site and hope for best results.

 
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